Apple Music Overview Updated August 14, It allows users to access 50 million tracks instantly. Music can be downloaded for offline listening, as well as streamed from the cloud. In September of , Apple also launched a beta version of a web app. Alongside the streaming music service, Apple introduced an always-on streaming radio service called Beats 1. If you are considering switching from Spotify , be sure to read our comparison article. If you wanted to buy it as an Apple Music subscriber, you could just purchase it on iTunes and then it would be automatically added to your Apple Music library.
Moving to Apple Music from other streaming services
New and noteworthy.
We just launched engagement data! We were so distraught with what we saw from a pricing perspective that we even hustled from late yesterday afternoon to collect some data using our software to show you just how wrong Apple is miscalculating the market. Specifically though, free users can listen to Apple Music radio stations with limited skipping and view and follow artists using Connect. Many different buyer personas to target: Music is one of the few things that connects almost every human being on the face of the Earth in some way. Yet, the fabric of music listeners is exceptionally multi-colored. You have the casual music listener, the audiophile, the artist, and even dozens of striations of each of those. Yet, the heart of their target market at this very moment and for the foreseeable future continues to yearn for free. The problems above are absolutely tough to weather, even for a company as innovative as Apple. Instead, they opted for a road similar to their streaming competitors, but executed in a much poorer manner, particularly when it comes to leaving money on the table through a mono-price mindset and abandoning a clear freemium strategy. Take a look at the price sensitivity data below that we collected using our software from music lovers regarding a music service that provided the premium features of Apple Music more detail on the process and methodology in this article we did on Groupon's pricing.
How Apple Music compares to the competition
In comparison to music streaming sites like Spotify or Pandora, Apple Music can feel a bit mysterious. Anyone who signs up will have to pay a monthly fee to use the service. Considering that Apple Music offers live radio shows and interesting exclusives, this fee may be well worth it to the right buyers. Before we dive into the different pricing tiers Apple Music has to offer, we should note that all the subscriptions offer access to the same catalog of ad-free content, offline listening, Beats 1 live and on-demand radio shows, and exclusive releases. Just like Spotify , Apple offers all students with a valid student email address from a supported educational institution half-off an Apple Music membership. The offer is available only for college students at this time. Looking to enroll up to six people in your household in an Apple Music plan? Currently, to qualify for the free six months, you must be signed up for either the Play More or the Get More Unlimited plan through Verizon.
Apple singlehandedly turned the digital music marketplace on its head when it launched the iTunes Store in Since then, the iTunes Store has evolved into Apple Music , a music streaming service to compete with the likes of Spotify, Tidal, and other services. Our guide to everything Apple Music can help set the record straight. What the heck is this thing? Apple Music combines subscription-based music streaming with global radio-like programming. The Music app, which is how you use the service, comes pre-installed on all new iPhones, iPads, iPod touches, and Macs.